INDUSTRY VOCAB HOMEWORK – DEFINITION AND EXAMPLE, WHAT
INDUSTRY MAY IT APPLY TO? UPLOAD TO BLOGS LABEL INDUSTRY, AUDIENCE, VOCABULARY
·
BARB-
The Broadcasters' Audience
Research Board (BARB) is the organisation that compiles audience
measurement and television ratings in the United Kingdom.
· WEBCASTING LICENSE- A license to
legally play a media presentation over the internet.
· TECHNOLOGICAL CONVERGENCE- Media technological convergence is the
tendency that as technology changes,
different technological system
sometimes evolves toward performing similar tasks.
· WEB 3.O OR SEMANTIC WEB- a proposed development of the World Wide Web in which data in web pages
is structured and tagged in such a way that it can be read directly by
computers.
· INTERNET OF THINGS- the interconnection via the Internet of computing
devices embedded in everyday objects, enabling them to send and receive data.
· BINGE-VIEWING- watch multiple episodes of (a television programme)
in rapid succession, typically by means of DVDs or digital streaming.
· DAB- Digital audio broadcasting (DAB),
also known as digital radio and
high-definition radio, is audio
broadcasting in which analog audio is converted into a digital signal and
transmitted on an assigned channel in the AM or (more usually) FM frequency
range.
· TRADITIONAL MEDIA- Any form of mass communication
available before the advent of digital media. This includes television, radio, newspapers, books, and
magazines.
· GOOGLE ANALYTICS- Google Analytics is a freemium web analytics service offered by Google that tracks and reports
website traffic.
· RAJAR- RAJAR stands
for Radio Joint Audience Research and is the official body in charge of
measuring radio audiences in the UK.
· NRS- The NRS social
grades are a system of demographic classification used in the United Kingdom.
They were originally developed by the National Readership Survey (NRS)
to classify readers, but are now used by many other organisations for wider
applications and have become a standard for market research.
· MIDAS- MIDAS media is a specialist PPC
advertising agency
· CULTURAL IMPERIALISM- Cultural imperialism comprises the cultural aspects of imperialism. Imperialism here
refers to the creation and maintenance of unequal relationships between
civilizations, favouring the more powerful civilization.
· DEMOCRATISATION OF THE MASS MEDIA-
Democratisation is the transition to a more democratic political regime. It
also refers to substantive political changes moving in a democratic direction.
· EFFECTS OF PIRACY- Decrease in Sales of Legal
Copies, the street price will rise if most
price-sensitive consumers switch to illegal copies while the most
price-insensitive consumers do not.
· HORIZONTAL INTEGRATION- the process of
a company increasing production of goods of services at the same part of the
supply chain.
· VERTICAL INTEGRATION- the combination
in one firm of two or more stages of production normally operated by separate firms.
· DIVERSIFICATION- the action of making
or becoming more diverse or varied.
· ALTERNATIVE MEDIA AND INDEPENDENT
MEDIA- Alternative media is media that differs from established or dominant types
of media in terms of their content, production and distribution.
· CONGLOMERATE- a thing consisting of a
number of different and distinct parts or items that are grouped together.
· GRA- Graph
· PEGI- Pan Europen Game Information is
a European video game content rating system established to help European
consumers make informed decisions when buying video games or apps through the
use of age recommendations and content descriptors.
· MEDIAWATCH UK- Formally known as the
National viewers’ and Listeners Association (National VALA or NVLA), is a
pressure group in the UK, which campaigns against the publication and broadcast
of media content that it views as harmful and offensive, such as violence,
profanity, sex and homosexuality.
· IPSO- The Independent Press Standards
Organisation.
· WATERSHED- Protecting children from
harmful material on TV and radio is one of OFCOM’s most important duties.
· OFCOM- The Office of Communications,
is the UK government-approved regulatory and competition authority for the
broadcasting, telecommunications and postal industries of the United Kingdom.
· MEDIAWATCH- Journalists analyse the
print and electronic media.
· BBC CHARTER- An Accompanying Agreement
recognises its editorial independence and sets out its public obligations in
detail.
· SYNERGY- the interaction or cooperation
of two or more organizations, substances or other agents to produce a combined
effect greater than the sum of the separate effects.
· PSB- Programming produced for the
benefit of the public, rather than pure commercial reasons.
· BROADCAST CODE- The Code of Practices
for Television Broadcasters, also known as the Television Code, was a set of
ethical standards adopted by the National Association of Broadcasters (NAB) for
television.
· IWF- The Internet Watch Foundation is
a registered charity based in Cambridgeshire, England. It states that it’s
remit is to minimise the availability of potentially criminal internet content.
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